DAMPAK IMPLEMENTASI CORPORATE SOCIAL RESPONSIBILITY (CSR) PT. TIRTA INVESTAMA MELALUI PROGRAM BANK SAMPAH “RUKUN SANTOSO” DI DESA KARANGLO KECAMATAN POLANHARJO KABUPATEN KLATEN

SANJAYA, SENDI ARDI and SRIYANTO, AGUS and SUSILOWATI, ENY (2018) DAMPAK IMPLEMENTASI CORPORATE SOCIAL RESPONSIBILITY (CSR) PT. TIRTA INVESTAMA MELALUI PROGRAM BANK SAMPAH “RUKUN SANTOSO” DI DESA KARANGLO KECAMATAN POLANHARJO KABUPATEN KLATEN. skripsi thesis, IAIN Surakarta.

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Abstract

SENDI ARDI SANJAYA, NIM. 12.12.1.1.026, Impact of Corporate Social Responsibility (CSR) Implementation of PT Tirta Invesstama Through Rukun Santoso Trash Bank Program in Karanglo Village, Polanharjo Sub-district. Thesis: Department of Communication and Islamic Broadcasting Faculty of Ushuludin and Da'wah, The State Institute Islamic of Surakarta, 2018. The company as a business actor is one of the development Stakeholders in Indonesia. Every company in Indonesia perform various planned activities to achieve the specific goals and general goals they have set. Activities that are planned by the company generally involve various parties, both from within the company itself, as well as from outsiders, such as government, society, and so on. This activity can help accelerate development in Indonesia. Balance can be maintained with the implementation of CSR (Corporate Social Responsibility) program. CSR itself is a company's commitment to contribute to sustainable economic development by taking into account corporate social responsibility and focusing on the balance between attention to the economic, social and environmental aspects. Based on the formulation of the problems described above, the purpose of this research is to know the description of Implementation Impact Corporate Social Responsibility (CSR) PT. Tirta Investama through the Trash Bank Program "Rukun Santoso" in Karanglo Village, Polanharjo Sub-district, Klaten Regency. This research uses descriptive qualitative research method, researcher collect data by doing observation, documentation and interview. Analysis technique in this research is by using analysis of community development theory. The use of community development theory to know the strategy, participation. In addition, the author also uses CSR theory analysis to determine the impact of CSR program through community development from PT Tirta Investama. The result of this research is PT Tirta Investama which has implemented implementation strategy of CSR program through community development with Rational Emperical strategy where PT Tirta Investama become innovator that finds community potency. The Trash Bank Program "Rukun Santoso" located in Karanglo Village can be said to be sustainable and can be seen from the aspect of community participation, independence, and environment. Good community participation makes this trash bank program more advanced and developed, the habit of residents in disposing of waste has also changed. In the aspect of independence seen from ability of citizens in managing waste banks independently without assistance anymore. In the environmental aspect, people are now willing to care about their environment by collecting garbage and sorting it out and not being thrown into the river again. Keywords: Implementation, Corporate Social Responsibility (CSR), Community Development, Trash Bank

Item Type: Thesis (skripsi)
Subjects: 2x Islam > 2x7 Filsafat dan Perkembangannya > 2x7.2 Dakwah Islam
Divisions: Fakultas Ushuludin dan Dakwah > Komunikasi Penyiaran Islam
Depositing User: Maha siswa
Date Deposited: 17 Dec 2018 01:51
Last Modified: 17 Dec 2018 01:51
URI: http://eprints.iain-surakarta.ac.id/id/eprint/2312

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